AI Photoshoot
Prompt patterns
Studios give you 80% of the look. Your prompt fills in the other 20%. Keep it short, specific, concrete. Write what you want to see, not what you want to avoid.
A reliable structure#
Subject, environment, framing, mood. Example: "Matte black perfume bottle, smooth concrete pedestal, medium close-up, warm afternoon light."
Patterns that work#
- Product on surface. "[Product] on [surface], [light direction], [mood]."
- Lifestyle hold. "[Person] holding [product], [setting], [time of day]."
- Editorial. "[Product], [creative angle], [color palette], [reference style]."
Patterns that backfire#
- Too many adjectives. "Beautiful, stunning, high-quality, premium" adds noise without signal.
- Conflicting moods. "Warm but cool" tells the model to give up. Pick one.
- Multiple subjects in one shot. Often produces a grid. Run separate generations.
- Long lists of negatives. "No X, no Y" is weaker than positive descriptions of what you want.
Tips#
Tip: Specific beats general. "Matte black" beats "dark." "Editorial" beats "nice."
Tip: When a generation lands, copy its prompt and adjust one variable at a time.
Tip: Mention
@productearly AND late in long prompts. The model latches harder.